North of Riverside County and part of the Inland Empire, Riverside County is such a vast area to advertise in. Because of its massive size, it can be very difficult (and expensive) to reach targeted demographics and specific locations through the use traditional media. In many cases, outdoor advertising can help mitigate some of these ad costs and prove to be a valuable investment or add-on to an existing marketing campaign.
It’s important to know that we believe there is a great benefit to many business utilizing other forms of advertising such as TV ads, radio, Direct mail, as well as online advertising. Outdoor advertising often works in harmony with most other forms of traditional advertising.
If you wish to know if outdoor advertising is right for your business, we recommend that you speak with an outdoor ad expert.
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San Bernardino County has a wide array of outdoor advertising options including billboards, bus advertising (on the buses), bus benches, bus shelters (covered bus stops), mobile billboards as well as other forms of outdoor advertising.
The right outdoor strategy will really depend on your goals and time frames. Many well-populated cities such as San Bernardino, Fontana, and Ontario in the south of the county as well as Apple Valley, Hesperia and Victorville in the north of the county offer an extensive billboard inventory. However, if you are looking to target the suburbs such as Chino Hills, Rancho Cucamonga or Upland, you may need to look beyond billboards and utilize bus ads, mobile billboards or even brand ambassadors.
San Bernardino County is ranked as the 5th largest county in California in terms of population and the #1 largest county in the United States by land area.